Four Wheel Drive enthusiast and head of the Australian distributor of Cooper 4WD tyres, Terry Smith, explains why Cooper Tires are “America’s Most Trusted 4X4 Tire”. He summarises this into seven reasons that are important benefits for the 4WD tyre buyer.

Cooper Tires have two warranties for their tyres:-
1 - Unique Lifetime Manufacturer’s Warranty - Australia-wide warranty against manufacturing faults, for the life of the tread or for 72 months. Adjusted on a pro-rata basis.
2 - Capital City Mileage Warranty. For 33 years in the USA and 18 years in Australia, Cooper Tires were the first tyre company to provide 4WDrivers with a mileage warranty, 50 to 90,000 kms, depending on size and pattern. Although regional cities don't provide this unique warranty, Cooper Tires will usually outlast most competitor brands, even when used in those difficult conditions beyond normal use when rapid wear can occur in any brand of tyre.

Up to 30.3% more overall tread than most original equipment brands and up to 46.3% deeper in the shoulder grooves compared to most original equipment brands. This is possible because of wider and stronger steel belts under the tread. That means more grip, more miles and more resistance to damage.
Cooper tyres, by design, stand up straighter to deflect objects and have more grip in adverse conditions. |
Most non-American brands of 4x4 tyres have a rounder or belly shape in the sidewalls. The disadvantage is that they are more easily damaged in off road conditions. |
Meaning the latest tread designs have open straight grooves for wet grip and self cleaning. Cooper tread designs are all the most current designs.

Both ‘round’ and ‘square’ edge treads feature in Cooper’s range of 4WD tyres.
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‘Round’ Edge Tread |
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‘Square’ Edge Tread |
In tyre manufacturing there are two types, original equipment manufacturers and aftermarket manufacturers. Cooper produce exclusively for the aftermarket so they don’t compromise on quality or performance or meet a price or criteria of a vehicle manufacturer, which means you get more for your money.

The most important characteristic of a tyre is its ability to hold air. Cooper uses high quality inner liners (Halobutyl) combined with the proper liner thickness to give excellent air retention, where others vary the quality and thickness of the compound to reduce cost, sacrificing air retention properties and creating irregular and premature wear.